"Start a 21st century Japonism boom! Three cheers for AREA, the champions of Japan's modern interior industry."
Kiyoshi Sadogawa（Interior Designer）
The time has come to show Japan's special aesthetics to the world! Keep watching AREA Tokyo's amazing progress!
Ryu Kosaka（Creative Director, Nomura Corporation A.N.D.）
The next stop is the world. I love using AREA sofas and chairs.
Baku Yumemakura（Writer）
I can hear AREA's engine revving as it ventures out into the world. How could I not support them?
Kazuhiro Yamanaka（Designer/Professor, Musashino Art University）
I'm sure that AREA will become known as a chic interior shop among wabi-sabi loving Parisians.
Kyoko Masunari（WWD Japan Editorial Board）
Making a new environment creates a new everyday life. AREA is a sympathizer of those who love to "create".
Kazuya Niino（Game Designer/Director）
I can sense the "praise of shadows" and a chic style in AREA furniture. This essence will surely create a chemical reaction with the Parisian spirit!
Yukio Hashimoto（Interior Designer）
This prestigious Japanese interior design brand has finally advanced into the world, and I look forward to what the future holds.
Hideki Tomita（President & CEO, DIP Corporation）
I'm delighted to know there is a shop that can offer Japanese aesthetics in downtown Paris.
Fumie Shibata
AREA products with their Japanese grace will create new spaces in Paris!
Yu Sasaki（Hinode Publishing Safari Editorial Board）
Japan's one-of-a-kind AREA Tokyo is opening in Paris. The new traditional aesthetic it will offer will surprise the world. I can't help but get excited.
Jotaro Saito（Kimono Designer/Textile Artist）
I feel admiration and great expectations for those who take on risk and try new challenges amidst the waves of diversity.
Takeshi Nakasa（President, Nacasa & Partners）
As the representative of Aoyama Killer Street, may the AREA Tokyo storm rage throughout the Saint-Germain-des-Prés and captivate and fascinate the people of Paris!
Miyuki Kobayashi（Florist）
Take the AREA aesthetic from Paris to the world!
Toshiharu Usami（President, Nihon Bed Manufacturing Co., Ltd.）
There will be an AREA Japanese furniture shop in a little part of the Saint-Germain-des-Prés. That's wonderful! My heart is racing.
Soichi Mizutani（Interior Architect）
There is no word for "impossible" in French.
Michiko Hirata（President, tistou）
AREA brings authentic Japanese design to the people of Paris, providing a wonderful medium for interaction with the best of Japanese culture.
Satoshi Itasaka（Architect）
AREA has already spread to Paris before it even reaches other areas of Japan outside of Tokyo. That is so AREA!
Masanobu Takeishi（Lighting Designer）
This amazing scene created by AREA will lead the history of Japanese interior design into the future with Paris as the stage.
Gaël Austin（PMC Co., Ltd.）
The AREA area has expanded to Paris! I'm sure the Japanese-made love will fill the world!
Takashi Amano（Editor, former "Plus1Living" Editor-in-Chief）
Congratulations on the opening of the AREA Tokyo Paris shop. Please show Made-in-Japan quality to the people of Paris!
Ryosuke Nikamoto（Bassist）
Doing what only AREA can do, in ways only AREA can. Surprise people in Paris and around the world!
Tatsunari Iota（Writer/Counselor）
Having AREA furniture in the home is a great way to reappraise the way we live today. AREA is a fantastic organization.
A. Yoshida
AREA has always incorporated Japanese aesthetics in the context of global furniture design. As you depart from Tokyo to Paris, I am thrilled about the beginning of AREA's new voyage.
Shoko Tsurumoto（Brand Producer）
Japanese aesthetics will finally reach the world with AREA!
Miki Orihara（President & CEO, Designer, oriharamiki design office）
This marks the start of your global expansion. Paris and the world are waiting for AREA!
Ayumu Nohara（CEO, Enishira）
I am impressed by AREA's persistent dedication. I'm sure they will keep it up in Paris as well.
Akio Aoki（Creative Director）
AREA products will certainly bring happiness to people in Paris and throughout the world. They will undoubtedly be adored.
Ken Kobayashi（CEO, assort Co., Ltd.）
AREA Tokyo spreads its wings in Paris! This marks the start of a new base for Japanese interior design's value to spread throughout the world!
Nobuko Ohara（Director, Nacasa & Partners）
Now we can find art that goes beyond interior design in Paris. AREA's breakthroughs are never-ending!
Maki Kitani（Film Producer, Excelling Inc.）
I'm delighted that the excellence of Japanese furniture technologies and traditions will become known in Paris and throughout the world through AREA furniture!
Sumiko Ogawa（MISO studios）
Some companies focus too much on design, and the manufacturing side tends to suffer. Other companies focus more on manufacturing, at the expense of design. And if the focus is on both design and manufacture, sales proposals and after-sales service tend to suffer. But at AREA, they have managed to achieve the ideal balance of all three.
Ken Ohno (Factory Manager)
Congratulations on the opening of your Paris store. I am very excited about AREA's new endeavors. I'm sure that new encounters and possibilities will be limitless in this new place. I look forward to seeing you all in Europe.
Hitoshi Makino（Designer）
I sense conflict in AREA furniture. It holds all elements that otherwise would not be combined: design, comfort, quality, time, Japan, and the world. This creates a very pleasant conflict.
Seiichi Niitsuma（Photographer）
This is an opportunity to share traditional Japanese aesthetics with the world. I hope people will get a sense of the skilled artisanship through AREA Japan's furniture.
Kazuhiro Mori（Sankei Dental Clinic）
Unparalleled Japanese quality and attention to detail meets elegant Western forms and textiles. Opening in Paris is a first step in bringing a new level of high comfort and high design to discerning customers outside of Japan.
Jon Gray（Lawyer）
Japan is too small for AREA Tokyo! I hope you will dye France and the world with the AREA colour!
Kenichi Kishi（President, Kenichi Kishi Architectural Design Office）
The gears have begun turning in France for AREA's global domination.
Fujiyoshi Brother's（Painter
Please spread Japanese aesthetics from Paris to the world as only AREA can!
Ai Takaoka（Gold Leaf Designer）
AREA will take its Japanese modern style ideas to the world! I can't wait.
Yasuo Sawazaki（President, Les JUMEAUX GEMEAUX）
Fill Paris with AREA! I can't wait!
Kimie Chikuba（Interior Designer）
Bring the wonderful Japanese interior design from AREA Tokyo in Paris to the world!
Yukio Toriyama（French Bistro Owner）
AREA Tokyo will finally take on the world! I've been waiting for this day!
Sachio Hihara（Designer）
I can envision the Parisians and the madames of the City of Art becoming captivated by AREA Tokyo.
Ayano Yokoyama（3D Visualizer）
I can't help but feel excited about how the AREA worldview will be reflected on and appreciated by the people of Paris!
Katsuya Kubokawa（Interior Stylist）
Bonjour to the flower capital! Merci beaucoup, AREA Tokyo! Keep blooming, s'il vous plait!
Joji Okamoto（Photographer）
I look forward to seeing what kind of personality AREA, which has given new personality to Tokyo's interiors, will show everyone in Paris.
Shuichi Miyake（Doctor）
Hey AREA, I've been waiting for this!! Take this new Japanese power to the world!!!
Noriko Hayashida（bp international tokyo）
Share the AREA passion for creation from Paris to the world!
Yoshiaki Sakumichi（Designer）
Japanese culture, crafts, and artisanship receives accolades at Maison & Objet, the trade fair held twice a year in Paris. It is truly wonderful that the opening of AREA Tokyo in Paris will create a base for sharing Japanese beauty and artisanship.
Kazuko Otabe（Furniture Newspaper）
The Parisian sensibilities will surely welcome AREA's new endeavor. I have high hopes.
Hiroko Machida（MACHIDA HIROKO INTERIOR COORDINATOR ACADEMY）
Use the cool style of AREA to convey modern Japan to the world!
Mariko Ito（Art Advisor）
Western Europe and Japan are two areas of the Earth that best understand the value of stylish and beautiful things. Tokyo's own AREA will launch a new endeavor in Paris, the center of Western Europe. I have a feeling it will be a hit.
Masato Miki（Real Estate Management）
With the unpretentious artisanship contained within AREA's refined designs, Parisian furniture will be taken over by items that transform the everyday into the dramatic.
Junichi Akimoto（Computer Artist/Senior Vice President, Transistor Studio）
I'm grateful for everything: the opportunity to encounter AERA and its wonderful furniture, and the sincere support of the wonderful staff members.
Eiichi Matsumoto
My heart races to think of the powerful message of Japanese aesthetics and cultural capabilities that AREA Tokyo will deliver to the world.
Toshiyuki Kamiyoshi（Company Employee）
A partner for life, with furniture to love. Give Paris the wonders of Japan. Spread your wings, AREA.
Kumiko Yamaguchi（President, Kanmonkai Co.,Ltd.）
The AREA Tokyo Paris shop has opened! I'd love to introduce it to the city's demanding madames and monsieurs!
Miho Okamoto（Florist）
Take the AREA Trinity aesthetics that understand Japanese style best to France and the world ♡
Naho Miyashita（Editor/Director, soretona）
AREA always offers ideas beyond the imagination and unrivalled spaces in homes in Tokyo that lack personality.
Taeko Miyake（Beauty Clinic Director）
Wabi-sabi interior meets sophisticated, stylish Paris! I can't contain my excitement ❣
Hiroko Hayashi（Minatomachi Jusanbanchi）
As Napoleon said, "Your environment does not matter. You create your own environment." Be AREA in Paris as well!
Ken Nozawa（Designer）
AREA Paris will bridge Western and Eastern culture and bring a new Japonism to the world.
Tetsuya Shiono（Web Magazine Colla:J Editorial Board）
Seeing AREA Tokyo on the streets of Paris… I smiled to myself as I imagined the scene. I hope you'll keep striving in Paris.
Atsuko Takagi（Photographer）
Near the Louvre, from the street leading to the Eiffel Tower. A new challenge of AREA Tokyo!
Haruki Makio（Fraze Craze Inc.）
I recall the main store's debut on Yuzo Street in Shonan. It's been 17 years since then. I heard that the Paris shop would open this winter. What wonderful news. I expect Crown to make even more progress worldwide.
Katsumi Ushioda（Advertising Planner）
I hope that the AREA spirit cherished by every one of you will be conveyed to the people of France. Congratulations on your new shop.
Misako Mashiko
AREA is the one and only furniture shop that offers total coordination beyond expectations. I hope you will spread Japanese furniture and service throughout the world.
Tetsutaro Amanuma（Company Employee）
AREA's ideas elevate everyday living spaces to places of art. I look forward to the pieces AREA and Paris will create together.
Bunei Uei（Director, Fukasawa Eye Clinic）
It's truly wonderful furniture and I love using it. Bring this AREA quality to the people of the world!
Toshi Asaba（CEO, FREEWILL）
I look forward to seeing AREA furniture that incorporates Japanese traditional design with modern technology in Paris.
Takeharu Fujita（Self-employed）
I pass through Paris for work. The French have a profound interest in Japanese culture, art, and martial arts. Good luck, AREA!
Kazuo Tani（Company Employee）
I hope many people will feel the spaces created by AREA creations, which utilize the quality of the materials and add the skills of artisans!
Toshiyuki Uematsu（President & CEO, Ookini Shouten）
Knowing AREA's furniture, the shop will surely be well-received in Paris. I'm already looking to my next trip to Paris!
Zempei Masuda（Advertising Planner）
Congratulations!
Shigemitsu Takami（President, Takami Holdings Ltd.）
The AREA Tokyo in Paris shop design was supervised by designer Yukio Hashimoto of Hashimoto Yukio Design Studio.
Based on the theme In Praise of Shadows, it expresses a uniquely Japanese sense of atmosphere.
AREA Tokyo creates furniture with reverence for the ancient culture, aesthetics, and philosophies of Japan. We use beautiful materials, timeless craft, and elaborate designs both traditional and modern. We hope that our carefully crafted pieces will help you fill your home with love.
This new cabinet in charcoal, specially created for our Paris store, features a “Brahma” door design, which is popular in Japan. The pictured wind god/thunder god is a Japanese god that helps the good and punishes the bad. The image represents an appeal to become someone who benefits the world.
Enclosed by four independent pillars, this beautiful living room cabinet was designed to evoke the look of a floating box. The door image is by master kimono artist J otaro Saito, who has here made use of techniques handed down through the ages in the temples of Kyoto.
This living room cabinet utilizes Kinkaku-ji and Ginkaku-ji—two famous Japanese temples built in the medieval period—as design motifs. It features through-pillars and a raised-floor, “three-story” structure. This work exudes a very distinctive and dignified tranquility.
This work too was created exclusively for the Paris store. Its appearance, like an interwoven building, is grand in style, and has a surprisingly delicate balance. Despite being an item of furniture, it also works as an objet d’art.
When watching snow falling in the garden from inside a warm room, rather than opening the shoji door, someone might gently slide up the shoji to reveal a sliver of space to appreciate the view. This work was designed by trying to imbue a collection cabinet with this kind of refined Japanese aesthetic sensibility.
These shelves express the vision of a beautiful autumn sky, with the soft touch of wind on the cheeks and the sight of slender clouds hanging in the sky. Two shelves overlapping at its center represent clouds. Processing chestnut trees using ancient Japanese techniques conjures up the philosophy of wabi-sabi—that all things in this world eventually pass away.
This work depicts the world we live in and the world after death, along with the subtle and profound world that lies between the two. When you look into this world slightly, the question arises— who am I ? How can I find happiness here and now ? What is the true meaning of life ? These are the thoughts that arise.
A table made from large trees that have lived, staring at the world, far longer than any person alive. The lines of grain that have endured so many long years of wind and snow are dramatic, and almost defy human understanding. The legs made of rectangular boards and thick round rods further this world view.
A table featuring symmetrically cut raw timber of very old trees. The symmetry with slight difference across the brass dividing line breathes the vitality of life into the piece. The straight legs are inspired by the design of Japanese temples.
This is like a Japanese version of the Windsor chair. The straight strucrure modeled after a torii shrine gate results in a graceful standing figure, and when multiple chairs are lined up, the top rails neatly align to create a pleasant sense of special tension. This is the kind of chair that effortlessly corrects posrure.
This dining chair follows a Nordic design, but also offers a hint of Japanese minimalism. The top rail and excellent backrest make this chair very comfortable to sit in, but also give it the presence of a design icon. This piece is made in Hida Takayama, a village renowned for Japanese woodworking mastery.
The rear legs of this chair, which stick out defiantly, call to mind the horns of an ogre. A striking feature is the extension of the seat surface up the back some way to support the waist. Even a single piece of this work conveys a complete worldview. This chair is unique but also attracts people's hearts.
This floor stand was inspired by bonbori, traditional Japanese paper-covered lanterns. The base is made of stone, wood, and brass, while the hexagonal lamp shades creates a traditional softness and contemporary beauty in the space.
‘AREA Tokyo’ Paris
4 rue de l'université 75007 Paris FRANCE
Tel. : 33 (0)1 40 13 04 81
Mail : paris@area-japan.co.jp
